Workflow Templates: Marketing Operations Checklist

Define campaign objectives

Identify target audience

Develop campaign timeline

Allocate budget

Select marketing channels

Create content calendar

Develop key messaging

Design visual assets

Write copy for various channels

Review and approve content

Launch campaign

Monitor key performance indicators

Adjust tactics based on performance

Engage with audience through comments and messages

Document learnings and insights

Collect data from all marketing channels

Analyze campaign performance

Compare results against objectives

Generate comprehensive reports

Present findings to stakeholders

Identify areas of improvement

Develop optimization strategies

Implement changes

Test new approaches

Evaluate the impact of optimizations

Marketing Operations Checklist