Workflow Templates: Social Media Content Calendar Checklist

Define your target audience.

Set your content goals and objectives.

Create a content theme or campaign.

Brainstorm content ideas.

Research and gather necessary resources.

Draft content based on your plan.

Design visuals and graphics.

Write captions and supporting text.

Ensure content aligns with brand voice.

Review and edit content for quality.

Select the best times to post.

Use a social media management tool.

Schedule posts in advance.

Monitor and adjust posting schedule.

Ensure a mix of content types and formats.

Respond to comments and messages.

Engage with followers' content.

Monitor brand mentions.

Address any negative feedback.

Encourage user-generated content.

Monitor engagement metrics.

Track follower growth.

Analyze content performance.

Adjust strategy based on insights.

Report findings to the team.

Social Media Content Calendar Checklist