Workflow Templates: Keyword Research Checklist

Identify target audience and their needs

Brainstorm seed keywords relevant to the business

Analyze competitor websites for keyword ideas

Use keyword research tools to expand the list

Compile a list of potential keywords

Evaluate keyword search volume using tools

Analyze keyword difficulty and competition

Check keyword relevance to business objectives

Consider long-tail keywords for niche targeting

Prioritize keywords based on potential ROI

Map keywords to existing content

Identify gaps and opportunities for new content

Develop content that aligns with high-priority keywords

Optimize existing content for selected keywords

Plan a content calendar based on keyword priorities

Set up keyword tracking in analytics tools

Monitor keyword rankings regularly

Assess traffic and engagement metrics for keyword-driven content

Adjust keyword strategy based on performance data

Report findings to stakeholders and refine tactics

Keyword Research Checklist