Customer Service Checklist
Greeting and Approach
A customer making a beeline to a specific fixture wants help finding a SKU; a customer slow-walking the perimeter wants space. Open with a low-pressure line — "Let me know if you'd like me to pull a size" — rather than "Can I help you find something?" which gets a reflex "just looking".
Look up by phone number at the POS before ringing. Capturing loyalty at greeting (vs. at checkout) raises enrollment rates and lets you pull purchase history while assisting on the floor.
Needs Discovery
"Who are you shopping for?" "What's the occasion?" "What's worked or not worked in the past?" Avoid yes/no questions — they shut down the conversation. Mirror back what you hear before suggesting product.
Pull live on-hand from the POS — Lightspeed Retail, Shopify POS, or Heartland Retail all expose this. If the size or color is out at this store, check sister-store inventory and offer ship-from-store or BOPIS at a nearby location before the customer walks.
Product Recommendation
Don't point — walk. Conversion on assisted finds is materially higher than "it's in aisle 4". Pull the SKU off the rack or shelf and hand it to the customer rather than gesturing at it.
Units per transaction (UPT) is a top-line associate KPI. Suggest items that solve the same job — belt with the pants, batteries with the toy, care kit with the leather goods. Two suggestions feels helpful; five feels like a sales pitch.
Count items in and out per loss-prevention SOP. Stay nearby to grab a different size without the customer having to redress and walk the floor.
Issue Resolution
Lead with "I'm sorry that happened" before troubleshooting. Acknowledgement de-escalates faster than jumping to policy. Take the conversation off the sales floor if other customers are within earshot.
Manager approval is required for refunds over $50, returns past the posted policy window, price overrides outside the markdown matrix, and any sale below cost. Manager scans approval badge at the POS — do not share manager codes.
Original receipt or loyalty lookup required. Refund to original tender; cash refunds over the cash-drop threshold require manager. EAS tag must be reattached on returned merchandise before it goes back to the floor.
Checkout and Follow-Up
The POS prompts for DOB on tobacco (21+), alcohol, and lottery — enter the date from the ID, not from memory of the regular customer. State compliance checks penalize a single missed card with $1,000+ fines and license risk.
Run every soft-tagged item across the deactivator pad; remove every hard tag with the detacher. Sweep the bag visually before handing it over — a live tag triggers gates at the next store and creates a furious customer.
Use the loyalty name on the receipt screen. Mention the next promo or restock window if relevant — "the new fall colors land next Thursday" gives a concrete return reason.
For escalated complaints or special-order customers, send a follow-up via the CRM (Klaviyo, Yotpo, Smile.io) within 48 hours. Confirm the issue stayed resolved and capture an NPS or CSAT response for the weekly close report.
Use this template in Manifestly
- Weekly Sales and Inventory Review
- Retail Marketing Campaign Checklist
- Retail Store Safety Checklist
- Retail Promotion Checklist
- Store Maintenance Checklist
- Price Tagging Checklist
- Cash Handling Checklist
- Customer Service Checklist
- Health and Safety Inspection Checklist
- Logistics Coordination Checklist
- Weekly Sales Reporting Checklist
- After-Sales Follow-Up Checklist
- Sales Floor Management Checklist
- New Product Launch Checklist
- Sales Associate Daily Checklist
- Customer Feedback Collection Checklist
- Store Cleaning and Maintenance Checklist
- Personal Shopping Assistance Checklist
- Inventory Reconciliation Checklist
- Competitive Analysis Checklist
- Retail Expansion Checklist
- Retail KPI Tracking Checklist
- Payroll Processing Checklist
- Staff Scheduling Checklist
- Retail Budget Management Checklist
- Purchase Order Management Checklist
- Store Manager Daily Routine Checklist
- Retail Performance Review Checklist
- Retail Employee Training Checklist
- Weekly Store Staff Meeting Agenda
- Retail Employee Training Checklist
- Daily Store Opening Checklist
- Product Restocking Checklist
- Store Closing Checklist
- Employee Termination Checklist
- Local Store Marketing Checklist
- Visual Merchandising Update Checklist
- Point-of-Purchase Display Checklist
- Seasonal Promotion Planning Checklist
- Receiving Shipment Checklist
- Customer Complaint Resolution Checklist
- Return Merchandise Authorization Checklist
- Store Performance Evaluation Checklist
- Retail Social Media Campaign Checklist
- Retail Employee Exit Interview Checklist
- Store Opening and Closing Checklist
- Merchandising Checklist
- Loss Prevention Checklist
- Inventory Management Checklist
- Retail Store Audit Checklist
- Retail Store Technology Audit Checklist
- Equipment Maintenance Checklist
- Merchandising and Display Checklist
- Loss Prevention Checklist
- Retail Store Emergency Procedures Checklist
- In-Store Event Planning Checklist
- Customer Loyalty Program Launch Checklist
- Marketing Campaign Launch Checklist
- Retail Email Marketing Campaign Checklist
- Loyalty Program Management Checklist
- Omnichannel Sales Integration Checklist
- Shipping and Fulfillment Checklist
- Retail Strategy Planning Checklist
- Warehouse Organization Checklist
- Dress Code and Uniform Checklist
- Damage and Loss Report Checklist
- Business Continuity Planning Checklist
- Retail Technology Implementation Checklist
- Employee Benefits Checklist
- Conflict Resolution Checklist
- New Employee Onboarding Checklist
- Retail Employee Onboarding Checklist
- Retail Store Hiring Checklist
- Product Knowledge Training Checklist
- Gift Wrapping and Packaging Checklist
- Stock Replenishment Checklist
- Customer Greeting and Engagement Checklist
- Employee Offboarding Checklist
- Workplace Safety Training Checklist
- Supplier Onboarding Checklist
- Cross-Promotion Partnerships Checklist
- Retail Policy Update and Compliance Checklist
- Customer Inquiry Checklist
- Customer Service Request Handling Checklist
- Customer Service Ticket Triage Checklist
- Returns Processing Checklist
- Return Authorization Checklist
- Returns and Refunds Checklist
- Live Chat Operations Checklist
- Customer Service Checklist
- Customer Complaint Resolution Checklist
- Return Merchandise Authorization Checklist
- Customer Greeting and Engagement Checklist
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