Start using this Workflow
PPC Campaign Checklist
Campaign Planning
Define campaign objectives
Identify target audience
Conduct keyword research
Allocate budget
Set campaign timeline
Ad Creation
Write compelling ad copy
Select high-quality images or videos
Create multiple ad variations
Ensure ad copy matches landing page content
Use strong and clear call-to-actions
Campaign Setup
Choose appropriate PPC platform
Set up conversion tracking
Configure geo-targeting settings
Set up ad scheduling
Define bid strategy
Performance Monitoring
Track key performance metrics
Analyze click-through rates
Monitor conversion rates
Adjust bids based on performance
Identify and pause underperforming ads
Optimization and Reporting
A/B test ad variations
Refine keyword list
Optimize landing pages
Generate performance reports
Make data-driven adjustments
