Workflow Templates: Product Launch Checklist

Conduct market research to validate product idea

Define product specifications and requirements

Create prototypes for initial feedback

Iterate based on prototype feedback

Finalize product design and specifications

Source reliable suppliers for materials and components

Negotiate contracts and terms with suppliers

Set up manufacturing and production processes

Establish inventory management system

Plan logistics and distribution strategy

Develop a comprehensive marketing plan

Create marketing collateral and product content

Plan and execute pre-launch campaigns

Engage influencers and partners for promotion

Monitor and analyze pre-launch marketing performance

Set up sales channels and platforms

Train sales team on product features and benefits

Prepare customer service team for product inquiries

Develop sales and customer support materials

Establish post-launch sales and support processes

Coordinate with all teams for a synchronized launch

Monitor website and platform performance

Engage with customers on social media

Track sales and marketing metrics in real-time

Address any technical or logistical issues promptly

Product Launch Checklist